How to Create a Successful TikTok Channel as a Power Platform Developer

Mark Jones
April 16, 2023

Are you a Power Platform developer looking to expand your reach and connect with a wider audience? TikTok might be the platform for you. With over a billion active users, TikTok has quickly become one of the world’s most popular social media platforms. By creating a TikTok channel, you can showcase your Power Platform skills and share your knowledge with a growing community of users.

This post will walk you through the steps required to create and run a successful TikTok channel as a Power Platform developer. We’ll cover everything you need to know, from ideation to publishing, to get started.

Step 1: Ideation and Video Scripts

Before creating videos for your TikTok channel, you need a clear idea of what you want to make. The first step is developing video ideas that resonate with your audience. You can start by brainstorming topics related to Power Platform, such as tips and tricks for using Power Apps, tutorials on creating custom connectors in Power Automate or showcasing your data modelling skills in Power BI.

Once you have your video ideas, it’s time to write a script for each video. You can use ChatGPT to help you come up with video scripts. Simply provide a prompt or topic, and ChatGPT will generate a list of ideas and suggestions for your video script.

Step 2: Recording and Teleprompting

Now that you have your video scripts, it’s time to start recording. For recording, we suggest using BigVu, a teleprompter app that makes it easy to create professional-looking videos. With BigVu, you can read your video script while looking directly at the camera, making it easier to engage with your audience.

When recording, make sure to keep your videos short and sweet. TikTok videos are typically less than a minute long, so keep your videos around 30-60 seconds if possible. This will help keep your viewers engaged and increase the likelihood that they’ll watch your entire video.

Step 3: Editing and Post-Production

Once you’ve recorded your video, it’s time to edit and polish it up. We suggest using Camtasia, a powerful video editing tool that makes it easy to create professional-looking videos. With Camtasia, you can trim and cut your videos, add transitions and effects, and even add captions and annotations.

When editing your videos, make sure to keep your branding consistent. Use the same font, colours, and logos across your videos to help build brand recognition and make your channel more memorable.

Step 4: Publish Your Videos on TikTok and Other Social Media Channels

After editing your videos, the next step is to publish them on your TikTok channel. To publish your video, click on the “+” icon at the bottom of the screen and select the video you want to upload. You can also add captions and hashtags to make your videos more discoverable.

In addition to TikTok, you can cross-post your videos on other social media channels like Instagram Reels, Facebook Reels, and YouTube Shorts. This will help you reach a wider audience and increase your brand awareness.

Step 5: Engage with Your Audience

To build a following on TikTok and other social media channels, engaging with your audience is essential. Respond to comments, thank people for likes and shares, and ask for feedback. You can also use TikTok’s duet and stitch features to collaborate with other creators and reach new audiences.

Step 6: Analyze Your Results and Adjust Your Strategy

Finally, analysing your results and adjusting your strategy is essential. TikTok provides analytics that can help you track your video’s views, likes, shares, and engagement rates. Use this information to identify what’s working and adjust your content strategy accordingly.

Power Platform Video Examples

Here are some video ideas that you could use to create engaging content for your Power Platform TikTok channel:

  1. Tips and Tricks for Power BI: Share your favourite tips and tricks for using Power BI to create insightful visualizations and reports.
  2. Power Apps Tutorial: Create a tutorial video showing how to create a simple app using Power Apps. This can be a great way to showcase your skills and attract potential clients.
  3. Power Automate for Automation: Share how Power Automate can automate repetitive tasks and increase productivity.
  4. Power Virtual Agents Demo: Create a demo video showcasing how Power Virtual Agents can be used to create chatbots to assist customers.
  5. Power Platform Case Study: Share a case study of how you helped a client leverage the Power Platform to streamline their business processes and save time and money.


Creating a TikTok channel for your Power Platform skills can be a great way to showcase your skills, build a following, and attract potential clients. Following these steps, you can create engaging and professional videos that stand out on TikTok and other social media channels. Remember to stay consistent, engage with your audience, and analyze your results to improve your content strategy.

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